The State of Data Privacy in the US in 2025

The State of Data Privacy in the US in 2025: What Every Leader Needs to Know

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Is Your Organization Truly Ensuring the Privacy of all its Stakeholders?

Data privacy is no longer just a compliance issue—it’s a business imperative. Persistent’s latest Comprehensive Privacy Study for the US uncovers critical insights that every Privacy Officer, CISO, CRO and C-Level Executive must know.

Get the facts without any gaps

Organizations collect and share more data than ever—but do you know where your organization is collecting personal data from and how it is being shared further? Our research across 431 organizations and 100 children’s apps reveals:

Hidden Personal Data Collection

What apps and websites track without the user’s knowledge

Children’s Privacy Risks

High-risk permissions and silent third-party data sharing

Discrepancies in Transparency

What companies say vs. what they actually do

The Role of Third Parties

Who gets access to your users’ data behind the scenes

Privacy Policy Readability

How easy (or impossible) it is to understand privacy notices

Why This Report Matters For You

Actionable Insights

Discover privacy gaps before they become high risks resulting in potential reputational damage

Compliance Readiness

Align with evolving privacy regulations including the 19 state privacy laws, various sectoral laws and the updated COPPA

Competitive Advantage

Build trust by proactively managing your personal data practices

Who Should Read This Report?

  • Chief Privacy Officers & CISOs – Mitigate personal data risks and ensure compliance
  • Legal, Risk & Compliance Teams – Stay ahead of regulatory requirements
  • C-Suite & Board Members – Understand data privacy’s impact on brand reputation
The State of Data Privacy in the US in 2025: What Every Leader Needs to Know

Download Your Free Report

Leverage the insights in our new report to elevate your organization’s privacy quotient and fortify your data privacy strategy. Take control today!

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    You can also email us directly at info@persistent.com

    You can also email us directly at info@persistent.com