Glossary

Augmented Reality

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Agile Development AIOps Analytics Platform API Integration API Management Application Modernization Artificial Intelligence Augmented Reality
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Banking as a Platform Banking as a Service Big Data Business Analytics
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Claims Automation Solutions Claims Management Solutions Clinical Research Solutions Clinical Software Solutions Cloud Advisory Services Cloud Deployment Cloud Infrastructure Cloud Migration Cloud Native Development Cloud Security Cloud Strategy Cloud-native Security Core Banking Solution Customer Experience Customer Experience Journey Customer Experience Strategy Customer Intelligence CX Strategy Cyber Resilience Cybersecurity
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Generative AI
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Identity Access Management Intelligent Automation
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Machine Learning Medical Device Technology Solutions Microservices Mobile Edge Cloud Monetizing 5G
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Ransomware Retail Banking Solutions
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Software Application Development Software Development Software Engineering Software Modernization Software Product Development Software Product Modernization

What is Augmented Reality?

Augmented Reality (AR) is a technologically advanced version of the physical world. AR comes into reality with digital visual elements, sound, or other sensory stimuli.

Augmented Reality technology superimposes digital images and data on physical environments and objects to meet this enduring need.

AR augments reality with enhanced, computer-generated elements. AR is an interactive and reality-based display environment that uses computer-generated display, sound, text, and effects to enhance the real-world experience of the users. It is a growing trend among companies involved in mobile computing and business applications. The ever-changing consumer wants new ways to buy and experience things.

What are the business benefits of Augmented Reality?

  • Augmented Reality has become a new interface between humans and machines.

  • Augmented Reality improves the visual experience for users, allows for new ways to receive and follow instructions, and provides the required outcomes.

  • By embedding augmented reality directly into the context of the consumer experience, the opportunity to absorb and act on it increases.

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